Coaching built on evidence, not guesswork.

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Hi, I'm Jamie Wright

A nutritionist and coach who cuts through the noise.

I'm a qualified nutritionist (ANutr), personal trainer and founder of Balanceie - one of Ireland's leading coaching services for health, performance and weight management. I hold a Master's in Human Nutrition and a Bachelor's in Sports & Exercise Science.

For more than five years I've been a Myprotein-listed expert, and this year I became AG1's UK expert representative. I've worked with Adidas, Women's Health, Hyrox and competitive athletes up to Olympic level - and I've had the privilege of improving the lives of over 1500 people so far, all over the world.

My job isn't to hand you another set of rules. It's to cut through the noise around food and weight, break it into simple steps, and coach you to results that actually last - so you finish able to be your own coach.

Qualifications & experience

Genuinely qualified. Properly experienced.

1500+Clients coached worldwide
12+Years of 1:1 coaching
MScHuman nutrition (obesity & weight management)
BScSports & exercise science
ANutr - Association for Nutrition Level 3 Personal Trainer Myprotein expert AG1 UK expert representative
MyproteinAG1AdidasWomen's HealthHyrox
How I coach

The principles behind every plan.

Evidence, not fads

Every recommendation is grounded in good science and real-world practice - never influencer guesswork or the latest trend.

Sustainable, not extreme

Built for adherence, not restriction. No banned foods, no detoxes - habits you can actually keep for life.

Independence, not dependence

Through our education platform you build the knowledge and skills to become your own coach over time.

Let's build your plan.

No drawn-out sales call. Register today and we'll get you started.